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VOL.06

Finding Factory Customers by What You Sell

Start from the product or service you sell and work back to the factories that buy it: raw materials, components, the equipment and consumables factories use every day, and services sold to factories such as energy storage, rooftop solar, industrial software, certification and calibration, equipment leasing, logistics, labor and industrial-park recruitment. Each piece gives real factory counts from Tianxia Gongchang, regional distribution and a screening path.

29 articles · about 6 h

Start with part 1

  1. How to Find Customers Selling Stainless Steel Sheet and Pipe: 70% of 175,000 Downstream Factories Are a Kitchen-and-Bath Red Ocean, and the High-Margin Buyers Are in Three Smaller Pools Tianxia Gongchang data shows 175,562 real, active stainless-steel downstream factories nationwide, but 70% sit in the low-margin kitchen-and-bath and metal-furniture red ocean. Three smaller pools — food machinery (4,862), pressure vessels (1,899), and elevators (1,912) — have higher order values and stickier buyers, yet are routinely overlooked. This article maps each high-value sub-pool by city and decision chain for finding customers in tiers. 13 min
  2. How Copper Material and Copper Tubing Salespeople Find Customers: Five Copper Forms, Five Different Customer Maps Across 67,000 Downstream Factories There are 67,332 copper-using factories nationwide — electronics makers need copper foil/strip, cable makers need copper rod, motor makers need enameled-wire billet, refrigeration makers need red-copper tubing, transformer makers need copper strip/busbar. One "copper-using factory" list lumping them together is scattershot. This article maps the 67,000 downstream factories into five copper-form city maps, so salespeople can target the factories that actually buy their form. 11 min
  3. How to Find Customers Selling Wood and Wood-Based Panels: Beyond the 70,000 Furniture Factories, 50,000 Wood-Packaging Factories Are Often Overlooked ‘Selling panels? Go find furniture factories’ is the first instinct for panel salespeople, but Tianxia Gongchang data shows nearly 194,000 downstream factories genuinely use wood, and the 51,000 wood-packaging factories (crates/pallets/skids) among them almost never make the list. This article splits the market into three pools by panel form, covering city distribution, size, and visiting rhythm, plus overlooked clusters in Guangdong, Wenzhou, and Langfang. 10 min
  4. How to Find Customers Selling Float Glass: Your Customers Are 20,000 Deep-Processing Factories, Not “All Glass Companies” Float-glass salespeople often treat all glass companies as one customer pool — tens of thousands of entries, when factories that actually consume raw sheet are a small slice. The real core pool is tempered/insulating/laminated glass deep-processors (13,116) plus technical and household glassware makers (8,747), about 22,000, concentrated in Guangdong, Shandong, Hebei, Zhejiang, and Jiangsu. This piece shows how to target them by deep-processing direction and city cluster. 11 min
  5. How to Find Customers Selling Rubber Compound and Raw Rubber: Tire Factories Are Only 1,300, the Real Mid-Tier Is 25,000 Rubber Parts Factories Salespeople selling natural rubber, synthetic rubber, and rubber compound most often pour their effort into tire factories — but only 1,344 real tire factories exist nationwide, and competition is brutal. The real, dispersed mid-tier is 24,865 factories making rubber sheet/tube/belt and sealing/damping parts, plus 13,089 shoemaking factories with their own sole-compound playbook. This article re-segments the downstream by product type, with a city map and development route. 11 min
  6. How to Find Customers Selling Dyes and Pigments: Printing & Dyeing Mills Need Dyes — the Real Blue Ocean for Pigments Is 68,000 Plastics and Paper Factories Dyes and pigments serve two camps: printing & dyeing (cotton printing & dyeing 34,527 + knitting 28,063 + man-made fiber dyeing 5,318) uses dyes; plastics & paper (68,196) and coatings & inks (12,352) use pigments. The most underrated pool for pigment sales isn't coatings — it's the 68,000 plastics factories. This article splits the downstream into five maps by colorant substrate, with city distributions and a three-step development plan. 13 min
  7. How to Find Customers Selling Fiberglass Composite Materials: The Real Core Is 8,000 FRP Product Factories, Not the Broad Composites Market Fiberglass yarn and roving salespeople often mistake tens of thousands of auto-parts and electronics factories for customers — the real buyers are just 7,979 active FRP (fiberglass-reinforced plastic) product factories nationwide, small and specialized, clustered in Cangzhou/Hengshui (Hebei) and Changzhou/Wuxi (Jiangsu). This piece shows how to use city-cluster data to target these 8,000 core customers, plan travel routes, and match sales tactics to your product line. 12 min
  8. Finding Customers for NdFeB Magnet Sales: Matching 56,000 Downstream Buyers to Five Application Categories by Grade and Temperature Rating B2B salespeople selling NdFeB / sintered magnets / magnet tiles aren’t facing one generic list of “factories that use magnets” — they face five application scenarios with completely different entry rules. Segmenting customers by grade and temperature rating, Tianxia Gongchang filters 56,536 real downstream factories by category, with Guangdong, Zhejiang, and Jiangsu each dominated by a different scenario. 12 min
  9. How to Find Customers Selling Industrial Gases: Don't Segment the 180,000 Downstream Factories by Industry — Segment by Gas-Use Scenario More than 180,000 factories nationwide use industrial gas — but a liquid-nitrogen truck runs only 300 km, electronic-grade gas needs six months of supplier certification, and food factories require a food-additive license. Industrial-gas sales isn't about industry, but gas type × use scenario × delivery radius. Five scenarios: metal processing (129,537), electronics/semiconductor (22,927), food (15,027), chemicals (14,163), glass (5,964), plus a 7-item checklist. 16 min
  10. How to Find Customers Selling Welding Consumables and Wire: The 120,000 Steel-Structure Factories Are a Red Ocean — the High Margins Are Hiding in Pressure Vessels and Shipbuilding More than 170,000 factories nationwide do welding, but the 120,000 steel-structure factories are a price-war red ocean. Pressure vessels (2,968), shipbuilding (2,595), and construction machinery (1,756) are far smaller, but certification barriers and stable repeat business make them the real high-margin battleground for premium welding wire. This article segments customers by base-metal type and certification threshold, with a city map and a 5-question checklist. 13 min
  11. How to Find Customers Selling Hydraulic and Pneumatic Components: 30,000 Downstream Factories, Two Different Maps for Heavy-Duty Hydraulics and Light-Duty Pneumatics B2B salespeople selling hydraulic cylinders, pumps and valves, or pneumatic cylinders and solenoid valves face a downstream pool of 29,798 OEM factories — but the OEMs served by heavy-duty hydraulics and light-duty pneumatics barely overlap. This article breaks down the geography of four sub-pools — construction machinery, hoisting equipment, general machinery, and machine tools — to help salespeople map two separate itineraries and visit cadences. 14 min
  12. How to Find Customers Selling Gear Reducers and Gearboxes: General Machinery Makes Up 80% of the 49,000 Downstream Factories, but the High Margins Are in Cranes and Elevators Salespeople selling gear reducers / gearboxes often treat all 49,000 downstream equipment makers alike. General machinery accounts for 41,185 factories, cranes 4,653, elevators 1,912, and construction machinery 1,055 — each needs different gear ratios, torque and certification, so treating them the same wastes travel budget. This article breaks down city distribution and visit priority per pool, plus how to break into the smaller, higher-margin crane and elevator pools. 14 min
  13. How to Find Customers Selling Industrial VFDs: General Machinery Makes Up 80% of the 50,000 Downstream Factories — Match Power Ranges to OEM Type Factories nationwide genuinely making general-machinery OEM equipment, refrigeration equipment, elevators, and construction machinery add up to 50,332 — the real downstream pool for salespeople selling VFDs, PLCs, servo drives, and other industrial-control components. But 81.8% sit in general machinery alone, so matching VFD power ranges and control methods to OEM type is what lets you spend travel budget on the right cities and visit the right decision-makers. 16 min
  14. How to Find Customers in CNC Cutting Tool Sales: Sorting 148,000 Downstream Factories Into Four Tiers by Machined Material + Precision There are 148,000 real factories nationwide doing metal-cutting work, but auto-parts, machining, mold, and machine-tool customers each buy on completely different logic — only by re-tiering them by machined material and precision can you find the real buyers willing to pay a premium for tool performance. 14 min
  15. How to Find Customers Selling Abrasives and Grinding Wheels: Don't Search by Industry — Cut Into 150,000 Downstream Factories by “Grinding Process” For B2B salespeople selling grinding wheels, abrasive belts, abrasives, and superhard abrasive tools, the real customers are factories that actually run grinding processes — not the broad machinery-manufacturing industry. Tianxia Gongchang mapped 157,416 downstream grinding factories into four sub-pools by scenario and geography — machining (46,685), molds/dies (26,237), foundry (11,627), and bearings (7,332) — turning your travel list from a shotgun into a sniper scope. 10 min
  16. Selling Air Compressors and Energy-Saving Retrofits to Factories: 62,000 Factories with 100+ Insured Employees in 7 Heavy Compressed-Air Industries, 80% Operating 10+ Years Compressed-air retrofits only pay off at factories with many compressors running long hours. Tianxia Gongchang data: 61,782 active factories across 7 heavy compressed-air industries have 100+ insured employees, and 49,967 (80.9%) have run 10+ years; Guangdong, Jiangsu, and Zhejiang hold nearly half. Covers industry and city breakdowns, five first-call questions, and an on-site formula for the station's electricity bill. 15 min
  17. How to Find Factory Customers for Industrial Lubricant Sales: Dongguan Alone Has 5,564 Machining, Equipment, and Auto-Parts Factories with 20+ Insured Employees Industrial lubricant use tracks equipment. Tianxia Gongchang counts 85,942 active factories with 50+ insured employees (182,672 with 20+) across 8 equipment-heavy industries: metal products, general/special equipment, auto parts, metallurgy, building materials, plastics/rubber, textiles. Dongguan alone has 5,564 machining factories with 20+ insured employees, the densest of 15 counties. Covers matching oils to equipment, dividing territory, and four first-call questions. 14 min
  18. How to Find Factory Customers for Forklift and Warehouse Material-Handling Equipment Sales: 8 High-Volume Material-Handling Industries Have 48,000 Factories with 100+ Insured Employees Forklifts are legally special equipment needing use registration, driver certification, and periodic inspection. CCMA data shows 80.2% of forklifts sold in H1 2026 were electric. Tianxia Gongchang counts 48,162 active factories with 100+ insured employees across 8 high-volume material-handling industries; Guangdong, Jiangsu, Zhejiang, and Shandong hold over half, led by Dongguan and Suzhou. Covers the list, sales pitch, five first-call questions, and a pre-visit checklist. 14 min
  19. How to Find Factory Customers Selling PPE and Safety Supplies: Factories with 100+ Insured Employees Are Under 8% of the Total but Employ About 70% of Insured Workers Gloves, masks, and safety shoes are consumed per head, so purchase volume tracks shop-floor headcount. Tianxia Gongchang counts 1,165,157 active manufacturing factories with recorded insured headcount and about 54.47 million insured workers; 91,888 factories with 100+ insured employees are just 7.9% of the total but employ 70.4% of insured workers. Covers regional and industry rankings, higher-risk industries, GB 39800, the first-call checklist, and a volume-estimate formula. 14 min
  20. How to Find Factory Customers for Industrial Dust Collection and VOC Abatement Equipment Sales: 82,000 Factories in VOCs-Related Industries, More Than Half in Guangdong, Zhejiang, and Jiangsu Customers for dust collection and VOC abatement equipment are factories with spraying, printing, gluing, casting, or grinding processes. Tianxia Gongchang data show 81,742 active factories with 20+ insured employees across 10 VOCs-related sub-industries, 52.8% in Guangdong, Zhejiang, and Jiangsu; another 17,258 sit across 8 dust-related sub-industries, spread more thinly. This piece maps the key regions by province and city and lists four first-call questions. 14 min
  21. How to Find Factory Customers for Commercial and Industrial Energy Storage Sales: 74,000 Energy-Intensive Factories, Half in the 8 Provinces Where the Peak-Valley Spread Exceeds 0.7 Yuan The customers for C&I energy storage are factories, but not every factory's math works. Tianxia Gongchang data show 73,525 active factories in 10 energy-intensive industries have 50+ insured employees, and 37,621 sit in the 8 provinces where the June 2026 peak-valley spread topped 0.7 yuan/kWh; Jiangsu, second nationwide by count, is not. This piece maps spreads against factories, covers the Pearl River Delta, Shandong, and Zhejiang, and lists four first-call questions. 13 min
  22. How to Find Factory Customers for Commercial & Industrial Rooftop Solar Sales: Once the Power Has to Be Self-Consumed, 98,000 Factories in Business 10+ Years Are Your First List After the NEA's 2025 rules, general C&I rooftop solar must pick full self-consumption or grid export; large C&I must go full self-consumption. Returns hinge on daytime power use, and EMC deals need the factory to survive 20 years. Tianxia Gongchang: 98,092 of 171,426 factories with 50+ insured staff are 10+ years old with capital above 10 million yuan, mostly in Suzhou, Dongguan, Shenzhen, Shanghai. This piece covers the list's origin, spread, and five first-call questions. 12 min
  23. How to Find Factory Customers for ERP, MES, and Other Industrial Software Sales: 83,000 Factories with 50–299 Insured Employees Across 8 Discrete-Manufacturing Industries ERP, MES, and implementation-service customers are factories; what different-sized factories buy varies widely. Tianxia Gongchang data show 83,298 active factories with 50–299 insured employees across 8 discrete-manufacturing industries, 6.6x the 300–999 tier. 13,273 carry the "Little Giant" specialized-SME tag, which national policy targets for digitalization. This piece maps the industry and city breakdown, the pilot-policy timeline, and four first-call questions. 14 min
  24. How to Find Factory Customers for Management-System Certification Consulting: 172,000 Export-Capable Factories with 20 to 299 Insured Employees, 56.2% in Guangdong, Jiangsu, and Zhejiang Certification consulting serves three factory customer types: export factories need certificates for overseas supplier lists, auto-parts factories need IATF 16949 to supply vehicle assemblers, and medical-device factories are bound by China's medical-device GMP rule. Tianxia Gongchang counts 171,587 export-capable factories with 20-299 insured employees (56.2% in Guangdong, Jiangsu, Zhejiang), 19,666 auto-parts and 6,691 medical-device factories with 20+ insured employees. 14 min
  25. How to Find Factory Customers Selling Third-Party Calibration and Testing Services: 88,000 Factories Across 7 Industries, Nearly One-Fifth Concentrated in 12 Counties/Districts A factory's measuring instruments split into two ledgers: catalog items need mandatory verification under Article 9 of the Measurement Law; the rest are self-verified or sent out, timed around quality-system and customer audits. Tianxia Gongchang data show 87,967 active factories with 20+ insured employees across 7 industries, 16,897 concentrated in 12 counties/districts led by Dongguan and Shenzhen. Covers route sequencing, first-call questions, and a pre-visit checklist. 14 min
  26. Selling Equipment Leasing and Loans to Factories: 61,000 Equipment-Heavy Small and Mid-Sized Plants, with the Loan Interest Subsidy Running to December 31, 2026 Equipment finance leasing and loan customers are factories that need new equipment but are short on cash. Tianxia Gongchang counts 61,053 active factories across 7 equipment-heavy industries with 1–10 million yuan registered capital, 20–299 insured employees, and 3+ years in business — 76.1% are 10+ years old, 65.4% in Guangdong, Zhejiang, and Jiangsu. The loan interest subsidy runs through December 31, 2026. Covers the policy, the list, and four first-call questions. 15 min
  27. How to Find Factory Customers for LTL Dedicated-Line Freight and Industrial Freight Sales: Nearly One-Fifth of Factories with 20+ Insured Employees Are Concentrated in 20 Counties/Districts LTL freight sources must be tracked by county, since a pickup truck's daily range sets how much cargo a line can collect. Tianxia Gongchang counts 350,162 active manufacturing factories with 20+ insured employees, 65,345 in the top 20 counties/districts and 16,800 in Dongguan alone. Ceramics cluster in Chao'an, Dehua, and Liling; lighting fixtures cluster entirely in Guangdong. This article maps cargo sources by category and gives a pre-launch checklist. 13 min
  28. How to Find Factory Customers for Labor Dispatch and Outsourcing: A Factory with 300 Insured Employees Can Legally Use at Most 33 Dispatched Workers China's dispatch-ratio rule caps dispatched workers at 10% of a host employer's workforce, so a 300-employee factory can legally use at most 33 dispatched workers -- big orders only come from big factories. Tianxia Gongchang counts 17,478 active factories with 300+ insured employees across 13 labor-intensive industries, most in Dongguan, Suzhou, and Shenzhen; 84.7% carry the "export-capable" tag. Covers the list, peak-season timing, and the outsourcing compliance line. 11 min
  29. Industrial-Park Investment Promotion: How to Find Factory Prospects Among 22,000 Electronics, Electrical, Machinery and Auto-Parts Plants in 8 Core Cities Industrial-park investment-promotion staff should approach mid-sized, long-established factories in core cities first. Tianxia Gongchang counts 21,944 active factories with 50+ insured employees across 8 core manufacturing cities in electronics, electrical machinery, general/special equipment, and auto parts. 82.3% have 50-299 employees; 82.1% have run 10+ years. Breaks the list down by city and lead industry, with questions for the first call and first meeting. 14 min
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Shelf · 5 volumes · 122 articles